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Thank You Roshin for the output of the May meeting brainstorming in its
entirety.<br>
Let us all discuss on this.<br>
<br>
We can think of putting it on a wiki asap.<br>
<br>
Thank You<br>
<br>
Regards<br>
Sameer Mohamed Thahir<br>
<br>
<br>
On Monday 25 May 2009 12:38 PM, Roshin Roy wrote:
<blockquote cite="mid:03218E92-1CBA-4569-841A-592C975EEB39@roshin.com"
type="cite">Hello<br>
<div><br>
</div>
<div>I was expected to update the WiKi with the thoughts that we had
discussed in yesterdays ILUG meet. I hope somebody who has access to
the WiKi will get it done after we initiate a thread in this
mailing-list to discuss any major change in the ideas that is listed. I
thought I will make an outline document on our thoughts to structure
the "<b>Promotion of FREE Software in the State</b>" initiative. As
discussed in the meet, it is always good to break the larger project
into smaller taskes that can be managed independently. To start with, <b>we
need a vision</b> that will guide our activities. Secondly, we have to <b>define
our mission</b> for us to be clear with, and for the rest of the world
to understand. Finally, we have to <b>state our objectives</b> that
can be further classified to <b>tasks</b> that can me closely
monitored and evaluated.</div>
<div><br>
</div>
<div>I suggest we all spend some time to state the ultimate purpose
of this activity and then work on defining and documenting a clear
action plan before we start acting on this. We could consider this as
Phase 1 ( : to define our goals and Objectives )</div>
<div><br>
</div>
<div>Mission : "To promote the use of FREE software in the state by
spreading awareness that will generate appreciation for FREEDOM"</div>
<div>Objectives of the group that will help progress towards the
goal. (<b> </b><font class="Apple-style-span" color="#558819"><b>Note:
this is just a few thoughts that need to be discussed, revised, and
documented before we move to the next step</b></font> ).</div>
<div><br>
</div>
<div><b><font class="Apple-style-span" color="#ff1249">1. Empower the
new generation to choose freedom </font></b></div>
<div><b>Programs for Students</b></div>
<div>for the sake of targeting and designing programs that generate
interests, we could segment this class into two or three.</div>
<div>Std 1 to Std 7 ( junior ), Educational applications, Kidstuff,
Tux, Fun tools, Games - an event where a demo of all these can be done </div>
<div>Std 8 to 10 ( High ), Blogging, Office Applications, Extensive
use of school comps to support non IT education, need more thinking on
this</div>
<div>Std 11 to Std 12 (Pre Univ), Help them choose their path. Clear
awareness about the FOSS movement and FREEDOM</div>
<div>Degree Students can join the movement and contribute to it.</div>
<div><b>Programs</b><b> for Teachers</b></div>
<div>The issues that teachers are facing is already discussed. This
has to be worked on.</div>
<div><b>Work with Universities for a change in IT/Comp syllabus</b></div>
<div>Very large project that needs expert academicians. A team has to
be formed for this activity and their objectives has to be clearly
defined before they venture into this activity. The 'community based
curriculum' initiative can be a part of this activity.</div>
<div><br>
</div>
<div><b><font class="Apple-style-span" color="#ff1249">2. Support the
government on their path to bring FOSS</font></b><b><font
class="Apple-style-span" color="#ff1249"> into the state.</font></b></div>
<div>This can be taken up as a separate project. There are other
movements that work for this cause and it would be a vice thing to be
very aware and updated on the progress of the government in this area.</div>
<div>- suggest, change, request - policy changes that will promote
FOSS</div>
<div>- extend technical support and consultancy to any government
project that the community can contribute to</div>
<div>- List out the members of the community on the website to ensure
the technical strength of the team to support any government activity</div>
<div>- conduct, regular meeting with gov officials AFTER the
community has its objectives and long term goals listed out</div>
<div><br>
</div>
<div><font class="Apple-style-span" color="#ff1249"><b>3. Computer
Resellers, Retailers, Hardware component vendors.</b></font></div>
<div>Got to have representatives of major resellers and retailers in
the community ( at least b a part of the mailing list )</div>
<div>Community could supply them with latest distro s.</div>
<div>Community can work with them on promotion of FOSS</div>
<div>Spread awareness of the movement and the community through the
resellers and retailers</div>
<div><br>
</div>
<div><b><font class="Apple-style-span" color="#ff1249">4. Small And
Medium Enterprises, Corporate, Large organizations</font></b></div>
<div>There are times when they can be lured by the "FREE" factor (
free as in free beer ) -- if so, its easy.</div>
<div>Else, the community should have a team that study their IT
infrastructure and evaluate their IT spend on proprietary OS$ and
suggest alternative softwares</div>
<div>It would be wise to generate a few case studies on companies
that are on 100% FOSS. - this can be shared, used as reference, it can
even promote the company under study.</div>
<div>SMEs usually whine about higher cost of maintaining FOSS --
expensive support team, lack of right manpower, lack of applications
etc -- there should be clear solutions/answers to this.</div>
<div>Reduction of COST will be the key here. Statistics, Cases or
anything that can prove this should be documented and promoted.</div>
<div>Identify the perks that comes with switching to FOSS - media
attention ( has to be arranged ), the 'good cause', 'feel good' factor,
concessions from the government ( there r other FOSS groups already
working on this )</div>
<div>A team can be formed for this project - the team could identify
potential business houses that might think of a total switchover. Small
cases can be takenup. but it should be documented and publicized </div>
<div><br>
</div>
<div><span class="Apple-style-span"
style="color: rgb(255, 18, 73); font-weight: bold;">5. Public
relations- media, advertising, promotional activities.</span></div>
<div>I believe this has very high importance. The fact that the
movement will catch momentum in time is proven. But enabling a better
reach at a higher pace should help the cause.</div>
<div>Once we have the mission in place, the path to it defined, and
short term objectives charted out, we can go ahead with a campaign ( a
proper marcom activity )</div>
<div>Active presence in social media, the web, online communities,
etc.</div>
<div>A mascot, a theme, a punch line, t-shirts, promotional goodies,
co-branded products from corporates, all that goes into a proper PR
campaign.</div>
<div>This will help the masses know about the movement and the cause.
( please recall one of the senior members who attended the last meeting
talking about the lack of awareness for such a good cause )</div>
<div>As discussed in the meeting, the 'cool factor' of being a part
of the FOSS initiative can be leveraged and it will surely drive the
movement.</div>
<div>Who will fund these ? - once we have the campaign well
documented and charted out, we could work out the costs involved. Once
we are done with that, we could have FOSS promoters, and large
corporates to support the campaign ( co-branded products etc ). This
can be thought of and discussed in detail.</div>
<div>This part of the movement will support all other activities
listed as this will drive attention, support and all that can help gain
velocity which we need at the moment.</div>
<div><br>
</div>
<div>I believe that all these activities will complement one another
to achieve the purpose. The ultimate task at hand is quiet large and we
need more people from all walks of life to contribute to this movement.
Hence, we have to ensure that the movement reaches out to the masses
without much delay. </div>
<div><br>
</div>
<div>Regards</div>
<div>Roshin Roy</div>
<div><a moz-do-not-send="true" href="mailto:roshin@roshin.com">roshin@roshin.com</a></div>
<div>+91 94474 22222</div>
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